The Finest Beaches in Europe (and Where to Stay While Visiting)

For the seasoned sunseeker, few pleasures compare to the languid luxury of basking on sun-drenched sands. However, what constitutes the perfect beach remains a matter of personal preference: fine sand or smooth pebbles, lively ambience or secluded peace, fully serviced or blissfully untouched.

To curate a refined selection of Europe’s most exceptional beaches, we consulted the prestigious World’s 50 Best Beaches list, shaped by the insights of over 1,000 seasoned travel professionals. From hidden Ibizan coves to the crystalline waters of Croatia, here are six European coastal gems to inspire your next escape — and the exquisite hotels to complement your stay.

Fteri Beach, Kefalonia, Greece

Ranked the second finest beach in the world, Fteri Beach lies ensconced within a secluded cove framed by the iconic white cliffs of the Ionian Islands. Accessible only via a strenuous cliffside descent (best attempted with a local guide) or by boat, this beach is a haven of unspoilt natural beauty. Expect a pristine pebble shoreline, translucent turquoise waters and absolute tranquillity — devoid of any modern facilities.

Where to stay: Eliamos Villas Hotel & Spa

Having reopened this summer season, Eliamos redefined luxury on Kefalonia upon its 2023 debut. Located on the island’s southern coast, the resort comprises 12 private villas, designed to accommodate both couples and families. Interiors exude understated elegance with bohemian accents and raw concrete textures, complemented by private saltwater pools or Jacuzzis. A proud Relais & Châteaux member, Eliamos offers wellness-led cuisine crafted by Chef Sokratis Malinganis, alongside yoga and reformer Pilates sessions with ocean views. Guests also enjoy complimentary e-bikes to explore the island at leisure.

Images courtesy of Eliamos Villas Hotel & Spa

Praia da Marinha, Algarve, Portugal

Ranked the second finest beach in the world, Fteri Beach lies ensconced within a secluded cove framed by the iconic white cliffs of the Ionian Islands. Accessible only via a strenuous cliffside descent (best attempted with a local guide) or by boat, this beach is a haven of unspoilt natural beauty. Expect a pristine pebble shoreline, translucent turquoise waters and absolute tranquillity — devoid of any modern facilities.

Where to Stay: Vila Vita Parc

Situated just a 14-minute drive from Praia da Marinha, Vila Vita Parc offers an exceptional retreat where every detail is curated to ensure the utmost comfort, tranquillity, and alignment with each guest’s preferred lifestyle.

This distinguished resort caters to all generations and interests — from the seasoned traveller to the spirited young guest, the culinary enthusiast to the thrill-seeker. Whether marking life’s grandest occasions or simply enjoying moments of quiet indulgence, Vila Vita Parc provides a wealth of experiences designed to create lasting memories.

Each day at the resort presents a new opportunity — a fresh page in the diary of life. With a variety of thoughtfully crafted activities and excursions, guests are invited to discover the extraordinary in the everyday.

Mind, Body and Soul

Wellbeing lies at the heart of Vila Vita Parc’s philosophy. Embracing a holistic approach, the resort promotes inner and outer harmony through a balanced combination of nutrition, mindfulness and physical movement. Equal emphasis is placed on mental clarity, spiritual balance and physical vitality, offering a sanctuary for those seeking true renewal.

Images courtesy of Vita Vila Parc

Cala Gracioneta, Ibiza, Spain

A jewel of Ibiza’s western coast, Cala Gracioneta embodies the island’s moniker as the White Isle — think powder-soft sands, crystalline coves and rustic-chic parasols. Sheltered from San Antonio’s famed nightlife, this serene beach offers a peaceful retreat with amenities including a beachfront restaurant and lavatories. Owing to its compact size, we recommend arriving early to enjoy the calm in solitude.

Where to stay: Oku Ibiza

Located near the vibrant heart of San Antonio yet offering a distinct sense of seclusion, Oku Ibiza is a masterclass in understated luxury. Its 189 rooms feature organic textures and minimalist design, providing a tranquil contrast to the island’s electric energy. Highlights include two destination restaurants (serving Mediterranean and Japanese-Nikkei cuisine), twin pools, a juice bar, and a rooftop yoga studio for sunrise meditation. This is Ibiza, reimagined for the discerning traveller.

Kynance Cove, Cornwall, United Kingdom

Renowned for its rugged rock formations, white sands and brilliant blue waters, Kynance Cove ranks 10th globally and is one of Britain’s most iconic beaches. A favourite of Queen Victoria, Prince Albert, and poet Alfred Tennyson, it’s a historic and scenic marvel. Nestled along the South West Coast Path, it’s the perfect stop before reaching the UK’s most southerly point. Don’t forget to enjoy a traditional Cornish ice cream along the way.

Where to stay: A Book of Love

This charming upside-down home is set amidst 20 acres of tranquil Cornish countryside. Just a short drive from the Lizard Peninsula, it offers easy access to Kynance Cove and other picturesque beaches, including Kennack Sands and Mullion Cove. The residence features three bedrooms and two bathrooms adorned with antique furnishings, a cosy kitchen with an Aga, and generous outdoor space. Guests are welcomed with a complimentary homemade fish pie, setting the tone for a warm and memorable stay.

Images courtesy of Plum Guide

Zlatni Rat, Brač Island, Croatia

Known as the ‘Golden Horn’, Zlatni Rat ranks 32nd in the world and is among Croatia’s most photographed beaches. Viewed from above, its narrow, horn-like spit evokes images of the Maldives or Seychelles. A haven for windsurfing enthusiasts, Zlatni Rat sits just one mile from the quaint harbour town of Bol. Its ever-changing shape is influenced by local currents and winds, so swimmers should exercise caution.

Where to stay: Tender Luxuries

Set on the island of Brač, this opulent six-bedroom villa accommodates up to 12 guests and boasts a private pool, sauna, hot tub and exceptional coastal access. For maritime adventures, a private speedboat is at guests’ full disposal. After a day on the water, enjoy alfresco dining on the terrace, courtesy of a fully equipped kitchen or private chef, then retire to the romantic, lantern-lit courtyard under the stars.

Images courtesy of Plum Guide

Let us elevate your escape — luxury, privacy and impeccable service await.

Shebara: A Sanctuary of Sustainable Luxury on the Red Sea

Set against the dramatic backdrop of the Red Sea’s untouched coastline, Shebara is a destination where luxury, nature, and sustainability exist in perfect harmony. More than a resort, it is an experience designed to immerse discerning travellers in authentic beauty while safeguarding the environment for generations to come.

From the moment one arrives, Shebara reveals itself as a place of profound tranquillity. Here, architecture draws inspiration from nature itself—light, reflective structures reminiscent of air bubbles seem to hover above the sea, mirroring the sky and water. These remarkable villas, thoughtfully designed to minimise ecological impact, offer an intimate connection with the surrounding landscape, creating an atmosphere of serene seclusion.

A Celebration of Nature and Design
At Shebara, each element is crafted with reverence for the natural world. The villas—spacious, elegant, and refined—are more than places of rest; they are sanctuaries where guests are enveloped in the rhythms of nature. Whether gazing out over vibrant coral reefs or walking barefoot along pristine sands, guests are invited to reconnect with the world around them in a deeply meaningful way.

Unforgettable Culinary Journeys
Dining at Shebara is an experience in itself, where culinary innovation meets cultural heritage. Our gastronomic philosophy embraces creativity, seasonal produce, and global techniques to craft menus that delight the senses and celebrate the local environment. Each meal is designed not only to nourish but to inspire—turning moments at the table into treasured memories.

Wellbeing at the Forefront
Our state-of-the-art Fitness Centre stands as a cornerstone of the Shebara experience. Open at all hours and equipped to the highest standard, it offers a comprehensive suite of amenities tailored to guests of all fitness levels. Whether pursuing peak performance or seeking gentle restoration, your wellness journey is our utmost priority.

A Timeless Ethos of Hospitality
Rooted in the traditions of generosity and compassion, the Shebara ethos is one of meaningful hospitality. Every guest is treated not merely as a visitor, but as a valued individual, with experiences curated to reflect personal desires and aspirations. Whether it is a bespoke wellness ritual, a private reef dive, or a candlelit dinner under the stars, each moment is orchestrated with care and intention.

Would you like to experience a new paradigm of ultra-luxury—one that honours the earth, celebrates the senses, and elevates the art of travel. Here, amidst the beauty of the Red Sea, timeless memories await.

All the New Openings in Paris to visit this Season

It’s no secret Paris is one of our favourite cities for a weekend break, and a string of new openings means it’s never been more exciting. From luxury hotels to exciting restaurants, here are the new places to know – plus, a few of our favourite bars to bookmark… – here are the hotspots to visit this season.

HOTELS

Hôtel Dame Des Arts

The 360° views from Hôtel Dame Des Arts make it worth a visit – you can see the Eiffel Tower, Sacré-Coeur, the dome of Les Invalides and Notre Dame cathedral from the rooftop. It occupies a restored 1950s building in Saint-Germain, with local designer Raphael Navot behind the interiors: 109 rooms and suites have bespoke furniture and terraces with city views. Guests can dine at the restaurant and in the adjacent garden courtyard, as well as taking in the views at the rooftop bar. 

Hotel Rochechouart

This art-deco hotel in Pigalle was originally The Charleston over a century ago – a glamorous spot to see and be seen in during the Roaring 20s. Orso Hotels group has brought it into the 21st century with a destination restaurant serving French classics, a late-night rooftop bar with beautiful city views, an oyster bar and a nightclub with a speakeasy vibe. Several of the building’s original features over its eight floors have been carefully restored, including a grand art-deco staircase and a glass elevator, while the 106 rooms are modern and elegant, with warm tones, plush furniture and vintage lighting – some even have views of Sacré-Coeur. On Thursdays to Saturdays, DJs and musicians set the tone by playing disco, funk and house music until the early hours. 

Le Grand Mazarin

Maisons Pariente – the luxe hotel group behind Lou Pinet in Saint Tropez and The Coucou in Meribel – is set to open the doors of Le Grand Mazarin at the end of April. The hotel is in Le Marais in the 4th arrondissement, a lively district lined with private mansions and home to the famous Picasso Museum. Inside, there are 50 rooms and 11 suites with glamorous interiors by Martin Brudnizki – think rich colours, plush materials and OTT prints – as well as a fine-dining restaurant and bar. It’s also one of the few hotels in Paris with a swimming pool.

TOO Hotel

If you want excellent views without the crowds, put TOO Hotel at the top of your list. Having opened a few months ago, it’s already popular with tourists and locals who queue outside to get into its buzzy rooftop restaurant and bar. Opened by Laurent Taïeb (also behind the Madame Rêve hotel) and with interiors by Philippe Starck, the hotel occupies the top eight floors of one of the tallest buildings in Paris. Up there, you’ll find 139 rooms and suites – some with views of the Eiffel Tower – and a chic restaurant for lunch and dinner. Nearly every room in the hotel has spectacular views, but the very best are reserved for the TacTac Sky Bar where DJs play house and jazz in the evenings while waiters deliver pan-Asian sharing plates and cocktails. There’s also a spa and an outdoor jacuzzi.  

RESTAURANTS & BARS

Mondaine de Pariso

Mondaine de Pariso is a new experience in the 8th arrondissement of Paris. Claiming to be free of rules and conventions, the venue is set up like an opulent private party straight out of the 70s. Created by Daphné Desjeux, the huge ‘apartment’ has been imagined as a luxurious Parisian bachelor pad. Spread out over two floors, the rooms – including the Smokeroom and the Library – unfold with different experiences laid on throughout the night. Menus feature indulgent ingredients such as caviar and lobster, and the cocktails are some of the best in the city.

Alfred

For French brasserie classics, head to Alfred, which has been getting a lot of attention on TikTok thanks to its simple food and interiors inspired by glamorous holiday homes in the south of France. Chef Alexia Duchêne – probably most famous for her time in the kitchen at Allard brasserie – has created a crowd-pleasing menu of bistro favourites like steak with pepper and whisky sauce, lobster salad with fennel, and chocolate and pistachio mousse. 

For booking request or any information on the above locations, please contact our travel experts.

The Best Hotel Openings For 2021

It’s been a tumultuous year for travel, but there’s finally a little light at the end of the tunnel, which makes the idea of a holiday not quite so far-fetched. From suites overlooking the gardens of Versailles to treehouse hideaways in verdant jungles, these are the hotel openings to have on your radar.

Airelles Château de Versailles, France

Tipped to be the hotel opening of this year, this opulent addition to the Airelles portfolio is set within the grounds of Versailles, offering an experience like no other. Four years in the making, the ultra-luxe boutique hotel features 14 rooms and suites, an Alain Ducasse restaurant, Valmont spa and 15-metre indoor pool. The hotel will occupy a trio of buildings all designed in 1681 by Louis XIV’s favourite architect, with rooms featuring original wood panelling, flooring restored by some of France’s most talented artisans and 18th century chandeliers. To replicate the Versailles vibes, all technology has been carefully tucked away (telephones are hidden and rooms don’t have TVs) although guests won’t be devoid of entertainment, thanks to exclusive access to the Palace itself and its sprawling gardens.

Opening: Early 2021

Bethlen Estates, Transylvania, Romania

Sitting in the heart of Transylvania, nestled amongst alpine meadows and wild woods dotted with medieval citadels and fairytale castles lies Bethlen Estates. For the last several years, the Bethlen family has been transforming ancient ruins into modern marvels while supporting local communities through employment and education. Choose from three immaculately restored houses, available to rent for exclusive use or by the room. Expect stunning rustic interiors – think original wooden beams, Tom Dixon lighting, antique kilim rugs and sculptural staircases – and a five-star culinary experience with breakfasts, picnics and dinners sourced from the family’s orchards, farmlands and forests. For those not of the vampire-hunting disposition, the surrounding area offers horseback riding, vineyard visits, bird watching and historical tours of UNESCO Heritage sites.

Opening: Spring 2021

Can Ferrereta, Santanyí, Mallorca

In the quaint rural town of Santanyí in the south east of Mallorca, Can Ferretera is getting ready to open its doors. From the team behind Palma’s popular Sant Francesc, this new opening is reminiscent of a grand summer house, featuring a simple, light design: picture rustic wooden beams and original stone contrasted with sleek furnishings and an eclectic collection of modern art by local and Spanish artists. Many of the 32 rooms will feature private patios, while the hotel’s signature suite will offer a private garden and swimming pool. This Mallorcan hideaway will also be home to a Mediterranean restaurant, two bars, a 25m pool, gym and spa with a hammam and indoor pool. Santanyí is next to the second-largest nature park in the Balearics, a paradise for nature lovers, and offers easy access to some of Mallorca’s most beautiful beaches.  

Opening: March 2021

Nirjhara, Bali

Cocooned in a private enclave surrounded by rice paddies, a tropical forest and waterfalls, Nirjhara is the ultimate far-flung adventure. Consisting of 25 villas – including treehouse suites – this eco-luxury destination has been constructed to make as little impact on the environment as possible, with locally sourced timber, rattan and stone. At restaurant Ambu, regional specialities are served in a pavilion overlooking the largest of four waterfalls; and at the spa, there’s the opportunity to enjoy Balinese massages, open-air meditation sessions and reflexology. The hotel is minutes from volcanic beaches and Tanah Lot, a Hindu temple with some of the best sunsets in Bali. There’s also the option to charter Vela, the property’s six-cabin yacht, to take you to some of the most remote corners of the Indonesian archipelago.

Opening: January 2021 

OKU Ibiza, San Antonio, Ibiza

The coolest new launch for the Ibiza summer season, OKU is a laid-back hotel for those who want the best of the White Isle on their doorstep. Rooms include penthouse suites with impressive views; swim-up pool rooms and a private four-bedroom villa for exclusive hire. Don’t be put off by the San Antonio location – this secluded spot oozes Ibizan bliss and is one of the area’s hidden gems, just moments from Cala Gracio bay and beaches. Ideal for those looking for a tranquil escape, the spa is well worth a visit – think full-body massages as well as daily yoga and Pilates classes. 

Opening: May 2021

Hotel Castello di Reschio, Umbria, Italy

Surrounded by vineyards, olive groves and ancient forests, the Reschio estate lies on the border between Umbria and Tuscany, coined Italy’s forgotten heartland. At the heart of the estate lies a thousand-year-old castle, which has recently been restored into a seriously stylish 36-room hotel. Rooms boast sumptuous Italian fabrics, bespoke furniture and curiosities hand-picked from local antique markets, and guests can feast in two restaurants, with produce coming from the estate’s garden, vineyards and beehives. Spend your days exploring the nearby meadows and forests on horseback, swimming in the lake, or having an Italian cooking lesson, or book a treatment at the Bathhouse, where you’ll find a hammam and sauna as well as tranquil treatment rooms tucked away in the castle’s vaulted stone cellar.

Opening: April 2021

Six Senses New York, USA

Six Senses’ first urban hotel in the US, this hotly anticipated opening will also be the first five-star hotel in Manhattan’s West Side, spread across ten floors with 137 rooms. Located in buzzy West Chelsea, the hotel rises above the Hudson River and the world-famous High Line, where the roof doubles as an organic vegetable patch. The style is touted as contemporary and calm with natural-hued fabrics and furnishings throughout, and guests will also have access to the Six Senses Spa, which will offer a range of high-tech treatments with a focus on medical wellness. The spa will also offer a meditation dome, yoga centre and magnesium pool – the ideal place to unwind after a busy day of sightseeing in The Big Apple. 

Opening: Late 2021

The Farmyard at The Newt, Somerset

If you’ve struggled to book a room at The Newt – the staycation destination of 2020 – you’ll be pleased to hear the Somerset-based hotel is expanding its accommodation with the opening of The Farmyard, a renovated former dairy farm offering a further 17 bedrooms. Hidden in a secluded corner of the estate and accessed through cider orchards, The Farmyard has all the charm of the main hotel as well as its own farm-to-table culinary experience, indoor pool and bar and games room. 

Opening: Spring 2021

The Harper, Langham, Norfolk

Set to open in March, North Norfolk will soon be home to one of the UK’s newest boutique hotels, The Harper. Set in an old glass blowing factory in Langham, this unique hotel has embraced its history by adding bespoke glass features throughout and incorporating an artfully mismatched design. No two bedrooms are the same and with categories coming as ‘big’, ‘bigger’ and ‘biggest’ there’s something for all budgets. The perfect spot for a weekend break, the team’s mission is to make guests feel as though they’re staying in a home away from home. The hotel also has its own bikes and for keen ramblers, the hotel has devised its own walking routes, taking in the very best of Norfolk’s tranquil countryside.

Opening: March 2021

Three Mile Beach, Cornwall

For something a little closer to home, look no further than Three Mile Beach, a collection of 15 beach houses on the northern Cornish coast, just four miles from the bustling town of St.Ives. Tucked away on the coastline but easy enough to get to, these three and four-bedroom self-catered beach houses feature open plan lounge spaces, log burners and wrap-around terraces with sunken cedar hot tubs, barrel saunas and barbecues. Well-equipped kitchens make feasting at home a breeze, but if you don’t feel like cooking, the team can offer private chefs or send homemade dishes straight to your door. A stone’s throw from some of the UK’s best beaches (on a sunny day, the turquoise water can look like the Caribbean), the team can also arrange wetsuit and surfboard hire for adrenaline-fuelled adventures.

Opening: Spring 2021

Nobu Marrakech, Morocco, Africa

Nobu’s first outpost in Africa, Nobu Marrakech will bring a slice of luxury to this exotic city. Opening late this year, the hotel will be tucked away in the heritage-steeped Hivernage district, a stone’s throw from the historic heart of the city, various souks and the vibrant Djemaa el-Fina, Marrakech’s main square and the most important part of the Medina. Boasting 71 bedrooms and suites, an array of dining venues and rooftop spaces, a 2,000 sq ft spa and gym, indoor and outdoor pools, we predict this stylish spot will fast become the minibreak name to know. If you’re a fan of the Nobu brand, keep an eye out for openings in Chicago, Warsaw and Riyadh, also set to open later next year.

Opening: Summer/autumn 2021

CAYO Exclusive Resort, Elounda, Crete

For a seriously chic Greek getaway, look no further than CAYO, a new five-star resort situated on Elounda Bay overlooking the islet of Spinalonga – the perfect spot if you want to get away from it all but still have the option of day trips to some of the island’s northern sights. With UNESCO-listed sea views and plush facilities – think four gastronomic restaurants (the menus were designed by the first Greek chef to be awarded with a Michelin star), a mind-body balancing spa and its own private swathe of seafront – CAYO ticks all the boxes when it comes to warm weather luxury. Bedrooms are awash with natural daylight and bedecked in a soothing palette of cool greys, soft blues and greens with brushed marble, glass and stone. The little touches aren’t forgotten here either – with a strong eco-focus, guests are greeted with a seedling on arrival, which they can plant anywhere in the resort.

Opening: Early 2021

Ikos Andalucia, Estepona, Spain

In recent years, the Ikos brand has redefined the all-inclusive experience, with an emphasis on detail and quality as well as plenty of grown-up elegance. The group’s fifth hotel, and its first in Spain, Ikos Andalucia occupies a prime beachside position between Marbella and Estepona. An all-inclusive holiday with a luxury twist – we’re talking Michelin-starred menus, 300-option wine list and five-star accommodation – this new opening is perfect for couples and families alike. In the name of local discovery, guests are also gifted a MINI car for 24-hours to explore the area, tickets to the best museums in Malaga and free green fee passes for keen golfers.

Opening: April 2021

The Cloudveil, Jackson Hole, Wyoming, USA

Situated in the alpine climbing and skiing playground of Jackson Hole, The Cloudveil is the ultimate paradise for keen adventurers. Just one hour south of Yellowstone National Park, The Cloudveil is moments from endless green spaces and world-class ski resorts. With 100 bedrooms, a bistro restaurant and bar, expansive rooftop terrace overlooking Jackson’s Town Square and Snow King Mountain, an outdoor pool and gardens, and a state-of-the-art fitness centre, this new opening has it all. Leveraging raw, natural materials to create a connection to the local landscape, rooms have a warm, neutral palette, with plenty of wood and leather, and you’ll find crackling fires in every corner, too. 

Opening: Spring 2021

Six Senses Kitzbuehel, Austria

Featuring 80 bedrooms and 15 stand-alone chalets, this village-like resort is the first of its kind in the Austrian Alps. Offering ski-in, ski-out access to some of the best pistes in Europe (Kitzbuehel has been named the best ski resort in the world three times), and just 90 minutes from Innsbruck and Salzburg, this is the perfect spot for a long weekend in the mountains. Offering everything you’d expect from a Six Senses hotel, you’ll find stellar restaurants focusing on local dishes with ingredients supplied from nearby organic farms and a second-to-none spa, the ideal place to rest weary legs after a day on the mountain. The hotel will also organise unique experiences – think destination dining in igloos and tree pods, forest bathing and glacier skiing. 

Opening: Late 2021/2022

*DISCLAIMER: Travel restrictions are changing daily, so please check the latest government advice before you book. Please ensure you are aware of the social distancing guidelines in place.

For more information on the above list, please contact your lifestyle manager.